Generation Health Group

Generation branding

Generation Health Group

Generation is an organisation responsible for delivering a range of health services. We were engaged to reimagine the masterbrand and portfolio brands for Injury Treatment.

We started with a comprehensive brand strategy which established the positioning ‘see the whole’ and saw the organisation’s structure evolve through a complete brand overhaul. We started by renaming the organisation to Generation Health Group along with sub-brands; Activate, Optimise, Accumen and The Wellness Architects. The suite of brandmarks included a bright colour palette, striking imagery and modern execution.

  • Brand strategy
  • Naming
  • Branding
  • Stationery
  • Uniforms
  • Marketing material
  • Website design
  • Social media
  • Brand strategy
  • Naming
  • Branding
  • Stationery
  • Uniforms
  • Marketing material
  • Website design
  • Social media

Generation branding

Generation branding

Generation branding

Generation branding

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