Cyclescape

Cyclescape

This new bicycle retailer needed a bold identity that encapsulated the beliefs of their partner Trek as well as their vision and unwavering commitment to optimum customer service. Their name, brand and visual identity does just that. It identifies them as conscientious, committed, specialist bike experts and the sheer enjoyment of the cycling enthuisist, which their brand message expresses perfectly: Your cycle escape begins here…

The brand is clearly identitfiable emotes that true sense of movement in the brand and is combined with earthy finishes, bold colours and unique photographic treatment.

  • Brand Strategy
  • Naming
  • Branding
  • Retail branding
  • Advertising
  • Uniforms
  • Clothing + Jersey’s
  • Stationery
  • Website (design only)
  • Marketing collateral
  • Brand Strategy
  • Naming
  • Branding
  • Retail branding
  • Advertising
  • Uniforms
  • Clothing + Jersey’s
  • Stationery