Waterman

Waterman branding

Waterman

Waterman spaces are reimagined places to work, connect, collaborate and create with like-minded people. Grounded in the positioning “be remarkable” the brand strategy informed a striking and professional brand execution that need to be adaptable and applicable to future Waterman centres. The broken line surrounding the wordmark is an interpretation of the physical space which encases the brand and the individual centre brands. Believing life and work is better together we engaged local textile artists to bring personality to the brand and the colour palette would evolve on release of each new centre.

  • Brand strategy
  • Branding
  • Stationery
  • Marketing material
  • Website
  • Copywriting
  • Brand strategy
  • Branding
  • Stationery
  • Marketing material
  • Website
  • Copywriting

Waterman branding

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Waterman branding

Waterman branding

Waterman branding

Generation Health Group

Generation branding

Generation Health Group

Generation is an organisation responsible for delivering a range of health services. We were engaged to reimagine the masterbrand and portfolio brands for Injury Treatment.

We started with a comprehensive brand strategy which established the positioning ‘see the whole’ and saw the organisation’s structure evolve through a complete brand overhaul. We started by renaming the organisation to Generation Health Group along with sub-brands; Activate, Optimise, Accumen and The Wellness Architects. The suite of brandmarks included a bright colour palette, striking imagery and modern execution.

  • Brand strategy
  • Naming
  • Branding
  • Stationery
  • Uniforms
  • Marketing material
  • Website design
  • Social media
  • Brand strategy
  • Naming
  • Branding
  • Stationery
  • Uniforms
  • Marketing material
  • Website design
  • Social media

Generation branding

Generation branding

Generation branding

Generation branding

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Florentino

Florentino branding

Florentino

Florentino is one of Melbourne’s most iconic dining experiences. Owned by the Grossi family, the Bourke Street venue houses three restaurants; Cellar Bar, Grill and Florentino. A suite of brands were created for the three restaurants that captured each businesses’ unique dining experience. The three refined brands work together to give an overall feel of sophisticated modern dining. The branding was applied across print, digital and marketing collateral.

  • BRANDING
  • STATIONERY
  • ART DIRECTION
  • MARKETING MATERIAL
  • DIGITAL
  • BRANDING
  • STATIONERY
  • ART DIRECTION
  • MARKETING MATERIAL
  • DIGITAL

Florentino branding

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Pezzo

Pezzo branding

Pezzo

Guy Grossi’s ‘Pezzo’, is a new addition to Melbourne’s ever evolving food scene. The word Pezzo means ‘piece’ in Italian, which is a perfect description of their signature pockets of delicious fillings. The wordmark was developed with 1950’s Rome as the inspiration, along with the merging of Italian and Melbourne cultures. The patterns and collages pay a nostalgic homage to the materials and textures found in Rome.

The photography collage and packaging is an interpretation of the Pezzo (all designed around excitement coming from within). The characters are intentionally kitsch and play on the cheesiness of the 1950’s.

  • BRANDING
  • POSTERS
  • WEBSITE
  • STATIONERY
  • PACKAGING
  • SOCIAL MEDIA
  • BRANDING
  • POSTERS
  • WEBSITE
  • STATIONERY
  • PACKAGING
  • SOCIAL MEDIA

Pezzo branding

Pezzo brandingPezzo branding

Pezzo brandingPezzo branding

Pezzo branding

Pezzo branding

Pezzo branding

Pezzo branding

Pezzo branding

Pezzo branding

Pezzo branding

Tiger Recruitment

Tiger branding

Tiger Recruitment

Tiger specialises in matching exceptional support staff with their clients across London, Dubai and further afield. They are made up of three key divisions: Business Support, Private and Virtual. To cater for each division, we created a unique solution based on the organising idea ‘Fiercely Distinctive’. Dotting the ‘i’s’ and crossing the ‘t’s’ resulted in not only being a company value, but a literal manifestation of the Tiger brandmark itself. This ethos was applied to the brand extension by creating an adaptable holding device for imagery and a corporate pattern; each made from the shapes of the ‘t’ and ‘i’. The branding was applied across print, digital and marketing collateral.

  • BRANDING
  • STATIONERY
  • PRINT
  • MARKETING MATERIAL
  • DIGITAL
  • BRANDING
  • STATIONERY
  • PRINT
  • MARKETING MATERIAL
  • DIGITAL

Tiger brandingTiger branding

Tiger branding

Monier

Monier branding

Monier

Leaders in roofing tiles for over 100 years, Monier is amidst industry resurgence, requiring the fastidious review and modernisation of their brand. Red Robyn has facilitated the development of a new visual language and brand architecture that includes the implementation of a new quarterly magazine, icon suite, product stamps, new product branding, digital and print promotional material and brand collateral such as display centre signage and transportation – all founded on their brand essence of strong and beautiful.

  • Brand Guidelines
  • Magazines
  • Brochures
  • Flyers
  • Advertising
  • Website
  • Display Centre Signage
  • Transport Signage
  • Expo Stands
  • Launch Events
  • Renders
  • Photography
  • Brand Guidelines
  • Magazines
  • Brochures
  • Flyers
  • Advertising
  • Website
  • Display Centre Signage
  • Transport Signage
  • Expo Stands
  • Launch Events
  • Renders
  • Photography

Monier branding

Monier branding

Monier branding

37 Cramer Street

Cramer St branding

37 Cramer Street

Generation is an organisation responsible for delivering a range of health services. We were engaged to reimagine the masterbrand and portfolio brands for Injury Treatment.

We started with a comprehensive brand strategy which established the positioning ‘see the whole’ and saw the organisation’s structure evolve through a complete brand overhaul. We started by renaming the organisation to Generation Health Group along with sub-brands; Activate, Optimise, Accumen and The Wellness Architects. The suite of brandmarks included a bright colour palette, striking imagery and modern execution.

  • Brand strategy
  • Naming
  • Branding
  • Stationery
  • Uniforms
  • Marketing material
  • Website design
  • Social media
  • Brand strategy
  • Naming
  • Branding
  • Stationery
  • Uniforms
  • Marketing material
  • Website design
  • Social media

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St brandingCramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Arlechin

Arlechin branding

Arlechin

Tucked away in one of Melbourne’s famous inner-city laneways, Arlechin bar offers the perfect cocktail of mystery, playfulness and sophistication. The name is a play on the Italian word ‘arlecchino’ (meaning ‘harlequin’).

The crafted bespoke wordmark includes references to the harlequin style through diamond shapes, sharp angles and contrast. The luxurious black foil on heavy black stock communicates mystique and class, whilst exterior signage is subtle and suggestive, enhancing the bar’s persona as nocturnal, cunning and a little bit edgy.

  • Branding
  • Branding
  • Stationery
  • Landing page
  • Matchbooks
  • Social media
  • Branding
  • Stationery
  • Landing page
  • Matchbooks
  • Social media

Arlechin branding

Arlechin BrandingArlechin brandingArlechin branding

Arlechin branding

Arlechin branding

Origin

Origin

We have been an Origin branding partner for over 6 years. Functioning much like an internal design service we work across their Brand, Retail, Generation, Energy Markets, Employee Induction, International Development, Learning and Origin Foundation business units. We are brand custodians who honour the Origin brand, pushing it when required to ensure vibrant, inspired, engaging and targeted creative that ensure results.

  • Branding
  • Video
  • Animation
  • Strategy
  • Campaign
  • Social media
  • Merchandise
  • Signage
  • Collateral
  • Presentations
  • Branding
  • Video
  • Animation
  • Strategy
  • Campaign
  • Social media
  • Merchandise
  • Signage
  • Collateral
  • Presentations

Australia Post

Australia Post

Australia Post

We have been an Australia Post branding partner for over 14 years. Functioning much like an internal design service we work across their Brand, Retail and Business and Government sectors. We are brand custodians who honour the Australia Post brand, pushing it when required to ensure vibrant, inspired, engaging and targeted creative that brings results.

  • BRANDING
  • PRINT
  • CAMPAIGN
  • SOCIAL MEDIA
  • COLLATERAL
  • PRESENTATIONS
  • BRANDING
  • PRINT
  • CAMPAIGN
  • SOCIAL MEDIA
  • COLLATERAL
  • PRESENTATIONS

Australia Post

Australia Post

Australia Post

Australia Post

Australia PostAustralia PostAustralia Post