37 Cramer Street

Cramer St branding

37 Cramer Street

Generation is an organisation responsible for delivering a range of health services. We were engaged to reimagine the masterbrand and portfolio brands for Injury Treatment.

We started with a comprehensive brand strategy which established the positioning ‘see the whole’ and saw the organisation’s structure evolve through a complete brand overhaul. We started by renaming the organisation to Generation Health Group along with sub-brands; Activate, Optimise, Accumen and The Wellness Architects. The suite of brandmarks included a bright colour palette, striking imagery and modern execution.

  • Brand strategy
  • Naming
  • Branding
  • Stationery
  • Uniforms
  • Marketing material
  • Website design
  • Social media
  • Brand strategy
  • Naming
  • Branding
  • Stationery
  • Uniforms
  • Marketing material
  • Website design
  • Social media

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St brandingCramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding

Cramer St branding